DANIELLE KAY LUCAS
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Armario

Branding

Armario Branding

Armario Branding

Armario Branding

Armario is a personalized styling service, that offers a variety of styling and shopping options that can all be accessed from the comfort of your home, or enjoyed at a party with friends. Unlike the similar services available nationally, Armario is local, giving customers the opportunity to meet the stylist in person, creating a more personal, meaningful approach to fashion.

Armario was looking for a typographic logo with a button symbol incorporated into the "O," as a nod to the company's first ever logo. They were looking for a modern, high-fashion, clean design that translated well to clothing tags.

In addition to the logo design, as part of the rebrand I created the clothing tags, stickers, receipts, and a Squarespace-powered website (below).

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