DANIELLE KAY LUCAS
hikingforhealthheader.jpeg

Hiking for Health

Branding

Hiking for Health Logo Design

Hiking for Health Branding

Hiking for Health Branding

Hiking for Health is a Bloomington, Indiana-based group created to help community members become more familiar with the wilderness, and with hiking for fitness in these natural areas. The logo concept shows two hiking boot prints merging to form a heart, with the imperfect shapes and texture giving the design an outdoorsy feel.

HikingForHealth_logofinal.jpg